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新手如何做好奶茶店外卖平台,月销万单(三)

发布时间:2020-03-26 08:52:28

  《新手如何做好奶茶店外卖平台,月销万单(一)》、《新手如何做好奶茶店外卖平台,月销万单(二)》前面主要讲到外卖行业市场揭秘和外卖平台运营规则,今天和记官方再和大家讲一讲外卖上的实战操作技巧吧!

外卖实战操作技巧

  3、外卖实战操作技巧


  WENTI:QINGJIAOYIXIA,ZHUANQIANDEWAIMAICAIDANYINGGAIZENMESHEJI?

  HUIDA:ZHEIGEBUFENYOUHENDUOHUANJIE,XIAMIANWOYIYIGENNIFENXIANGQIZHONGDECAOZUOJIQIAO。

  1、TANGSHIYIBANDOUSHIXIANDIANQIANCAI,ZAIXUANZHUCAI,ZUIHOUXUANZHUSHI,DANSHIWAIMAICHANGJINGWANQUANBUYIYANG,YONGHUJINQUDIYIXUQIUSHIWOYAOCHIBAO,SUOYIYIBANDIYIXIANXUANZHUSHI,ZAIXUANQITAPEICAIPEICAI,ZUIHOUCAISHIXIAOCHI,SUOYI,WAIMAIBUNENGHETANGSHIYIYANG。

  2、YIGEHAODECAIDANYIDINGYAORANGGUOLAIDIANDEGUKEJUEDEBUDIANTAJIUCUOGUOLE,ZHEIMEYIGEXIANGFA,WAIMAICAIDANYEYIYANG。

  3、REXIAOFENLEIQISHIJIUHETANGSHICAIDANDEDIYIYESHIYIYANGDE,DANHENDUOSHANGJIADEREXIAOFENLEIQUEBUSHITAMENZUIWANGPAIDECHANPIN,ERSHISHANGJIAXIANGMAIDECHANPIN。

  4、HAODEWAIMAIREXIAOFENLEIYIDINGYAOFANGNIXIAOLIANGMAIDEZUIHAODETOUPAICHANPIN,RANHOUDIERSANGEZUIFANGSHIHEDAPEIDIYIGECAIDECHANPIN,ZUIHAODEFENLEICAIPAIXUJIUSHIZHUSHI,FUSHI,XIAOCHI,ZHEIYANGDAPEIKEDANJIACAIHUIGAO。

  5、TANGSHISHIYOURENZAIPANGBIANSHUOCAIDE,DANSHIWAIMAISHIMEIYOURENZAIPANGBIANSHUOCAIDE,SUOYIYIDINGYAOBAWAIMAICAIPINDEMINGZIQUQINGCHU,TIXIANCHANPINDEJIAZHIGAN。

  CUOWUDEANLI:SHANGWUTAOCANA,SHANGWUTAOCANB,QISHIMEIYOUYONGHUZHIDAONIDETAOCANLIMIANSHIYOUSHENMEDE,ZENMETIXIANNIWAIMAICAIPINDEJIAZHIGANNI?

  YIGESHIYAOBANIZHIQIANDECAI,XIEZAIQIANMIAN,QICIYAOBACAIPINDEMAIDIANXIEZAIHOUMIANHUOZHEBIAOZHUZAITUPIANSHANGMIAN,ZHEIYANGCHANPINDEYIJIANENGLIJIUHUIGENGGAO,ZENMEZAIZUIDUANDESHIJIANLIUZHUGUKE,RANGGUKELEJIENI,TIGAOXIADANZHUANHUALV,ZHEICAISHIGUANJIAN。

  SHANGMIANSUOSHUOSHICAOZUOCENGMIANDE(ZHANSHU),XIAMIANSHUODESHIYINGXIAOCENGMIANDE(ZHANLVE)。

  YIGEGAOZHUANHUALVDECAIDANQISHITABEIHOUDELUOJISHIMEIYIGECAIPINDOUSHIDANDANGLEBUTONGDEGONGNENGSHUXINGDE。

  BAOKUAN:TADEGONGNENGSHITIGAOXIADANZHUANHUALV,GAOSUGUKEZHEIKUANCHANPINWOMENJIAMAIDETEBIEHAO,JITAYIGEBIXUGOUMAIDELIYOU,BAOKUANCHANPINZENMEXUANNI?

  1、XIAOLIANGFEICHANGGAODE。

  2、WENDINGDE,BAOKUOCHUCAN,KOUWEI,GONGYINGLIAN。

  3、YIDINGSHIGAOMAOLIDECHANPIN,BURANMEILIRUN。

  ZHEKOU:TADEMUDESHIRANGLANDUODEYONGHU,BUXIANGQUSIKAODEYONGHU,BUXIANGQUCOUMANJIANDEYONGHU,CHIBAODIANLEJIUNENGZOU,SUOYIZHEKOUCHANPINJIBENSHIYITAOCANWEIZHUDE,ZHEIYANGDEHUAJIUNENGJIESHENGYONGHUADEXIADANSHIJIAN,TIGAOXIADANZHUANHUALV,ZHEICAISHIZHEKOUDEZHENZHENGMUDE。

  YINLIU:

  1、DIJIA。

  2、DIMAOLI,SHENZHIMEIYOUMAOLI,MUDEYESHITIGAOXIADANZHUANHUALV,RANGGUKEJUEDEZHEIGECHANPINHENHUASUAN,WOBUDIANJIUHUIKUIZHEIZHONGXINLI。

  3、BUMANZUQISONGJIA,YIDANMANZUGUKEDIANLEJIUZOU,ZHEIGECHANPINYOUBUZHUANQIAN,YOUKUIBEN,DUISHANGJIALAISHUOTEBIEKUI。

  4、YIDINGSHIFEIZHUSHIXINGCHANPIN,YIDANSHIYIGENENGCHIBAODECHANPIN,DIANLEJIUZOU,DUIMENDIANDELIRUNSUNSHANGHENDA。

  COUDAN:

  1、TIGAOXIADANZHUANHUALV,YINWEIYONGHUCOULEDANJIUNENGMASHANGXIANGSHOUNIDEMANJIAN。

  2、TIGAONIDELIRUNHEKEDANJIA。

  3、COUDANCHANPINDETESESHI:YUANJIACHANPIN、DIJIACHANPIN,YINWEICOUDANCHANPINYONGHUBUHUIWEILE10KUAIQIANDEDONGXIQUCOU20KUAIDEDONGXIQUXIANGSHOUNIMANJIANDE,YIDINGSHIGAOMAOLICHANPIN,ERQIEDABUFENSHIXIAOCHI,TIANDIAN,TIANPINWEIZHUDECHANPIN,RANGYONGHUDIANLEJIUNENGZOUZHEIYANGJIUNENGTIGAOKEDANJIAHELIRUNLV。


  WENTI:QINGWENXIAOLIANGBUHAODECHANPINKEYISHANCHUMA?

  HUIDA:KEYI,DANSHIBUYAOYIXIAZIQUANBUSHANCHU,MEITIANSHANCHUYIDIANDIANJIAOZUODIANPUDEZIWOXIUZHENG,PINGTAISIWEIJIAOZUOJINBU,RUGUOYIXIAZISHANCHULEDABUFENDECAIPIN,ZHEIGEJIAOGAIGUOZIXIN,XIAOLIANGZHIXIANXIAHUA。


  WENTI:QINGWENZUOSHENMEHUODONG,YONGHUHUIBIJIAOXIHUANNI?

  HUIDA:WOMENYAOZHIDAOYONGHUDUIYUNAXIEHUODONGLEIXINGMINGANDUZUIGAO,SHOUXIANKENDINGSHIMANJIAN,QICISHIZHEKOUHUODONG,ZAIQICISHIJIANPEIHUODONG,SHENZHIBAOYOUZHEIZHONGWANQUANMIANPEISONGFEIYIJINGYUELAIYUECHENGWEIYIGEDADEQUSHI。

  XIANZAIXINCHULAIDEWAIMAIQUANZHUYAOSHANGJIASHEZHIDEHAO,KEYIWANQUANTIGAOFUGOULV,ZHEIGEYESHIKEYICHANGSHIZUODE,ZHUYAOKANSHIBUSHIHEDIANLIDEPINLEI。

  DANSHIDUIYUXINKEJINTIELIJIANZHEIZHONGHUODONGQISHIYONGHUDEMINGANDUSHIFEICHANGDIDE,XIAOGUOYESHIHENYIBAN,JIANYIDAJIABUYAOZUO。

  LINGWAI,NANSHENGHENVSHENGDIANWAIMAIDEFANGSHIYOUSUOBUTONG,NANSHENGXIHUANZHEKOUTAOCANJIAODUODEYIMULERAN;NVSHENGGENGXIHUANGEZHONGCOUDANQUXIANGSHOUGEZHONGYOUHUI,COUDANTEBIERONGYICOUXIAOCHI。


  WENTI:WAIMAIMANJIANZUISHOUHUANYING,NEIJUTIYAOZENMEZUOCAIHAONI?

  HUIDA:WAIMAIMANJIANHUODONGYOUHENDUOTAOLU,SHOUXIANSHIXUJIAMANJIAN,MANJIANLIDUTEBIEDA,XIYINYONGHUJINDIANHOUQUANSHIZHEKOUCAI。

  JIANYIBUYAOZUOZHEIYANGDEHUODONG,QIPIANGUKEYUEDUO,YONGHUDEFUGOULVYUEDI,JIANYIHUIGUIZHENSHIDEDINGJIA,BAGENGDUODEJINGLIFANGZAICHANPINHEFUWUSHANG,CAISHIZHANGJIULUXIAN。

  QICISHIJIXIANMANJIAN,JIUSHIBACAIPINDEYUANJIADINGDEFEICHANGGAO,GUKEXIANGSHOUMANJIANZHIHOUQISHIYOUHUILIDUHEPINGSHIDEMANJIANCHABUDUO。

  PS: NIHUIDIAN20JIAN19DEWAIMAIMA?

  DAJIAHUIJUEDEZHEIYANGDEXUJIAMANJIANYIBANRENDOUBUXIHUANDUIBA!DANSHIZHEIZHONGFANGSHIWEISHENMEYIZHICUNZAINI?

  QISHIZAIZHONGGUOZHENZHENGDEZHULIUQUNTIHAISHINEIXIEYIFENQIANYAOBAICHENGLIANGBANHUADEREN,ZHEIXIERENQISHIHUIBEIXUJIAMANJIANXIYIN,GENYUANSHITAMENXIANGSHAOHUAQIAN,TAMENBEI20-19XIYINJINLAI,JINLAIHOUKENENGFAXIANZIJIBEITAOLULE,DANSHITAOLUZHIHOU,KANDAOJIEZHANGZHEIGEYEMIANDESHIHOUHAISHIBIJIAOHUASUANDE,YUSHITAMENJIUXIADANLE。

  ZHEIGEQISHISHISHANGJIADEYIGEFEICHANGYOUXIAODEYINLIUSHOUDUAN,ZHIBUGUOYINLIUDERENQUNBUYIYANG,ERZHEIXIERENQUNYONGYUANZAIZHONGGUOZHANDABUFEN。


  WENTI:QINGWENRUHEKUAISUTISHENGDIANPUPINGFENNI?

  HUIDA:DAJIADOUZHIDAOWAIMAIPINGTAIPINGFENHENZHONGYAO,PINGFENYUEGAOYONGHUXINRENDUYUEGAO,ZEJINDIANLVYUEGAO,XIADANZHUANHUALVZIRANYUEGAO,PINGFENYUEDIZEXIADANZHUANHUALVYUEDI。

  YI、WEISHENMENISONGDEZENGPINMEIYOUHAOPING?

  1、YIDINGYAOSONGYOUJIAZHIGAN,ZHIJIEGAOSUTAZHEIGEDONGXISHISONGJITADE,BINGQIEFEICHANGHOULIANPIDEZHIJIEYAOHAOPING,ZHEIYANG10GEZENGPINNENGHUILAI2GEHAOPING。

  2、ZHENDUINVXINGYONGHUJINXINGZENGSONG,GENTAJINXINGHUDONG,ZAIYAOHAOPING,ZHEIYANG10GEZENGPINNENGHUILAI4GEHAOPING。

  3、ZHENDUIYOUBEIZHUZAIYIYUANDEYONGHU,GENTAMENJINXINGHUDONG,SONGSHANGYIXIEGUANXINDEHUAYU,ZAIZENGSONGTAYIDIANDONGXIZHIJIEYAOHAOPING,ZHEIYANG10GEZENGPINNENGHUILAI6GEHAOPING。

  4、ZUIHAOYONGDEYIZHAO,SHEQUNGONGBUHUODONG,XIADANHAOPINGJIETUMIANDAN,HAOPINGYAODUOSHAOYOUDUOSHAO。

  ER、ZENMEHUIFUCHAPINGCAISHIZUIHAODE?

  1、XIANDAOQIAN。

  2、JICHUJIEJUEFANGAN。

  3、YONGYOUZHIHAOPINGBAZHEIGECHAPINGDINGXIAQU,3GETUJIA50GEZIJIUKEYICHENGWEIDAITUHAOPING。

  4、SHANGJIATOUSU50%DOUSHILAIZIYUPEISONGDECUOLOUWENTI,BIRUCUOSONG、LOUSONG、BUKANBEIZHU,ZHEIXIEDOUSHIYONGHUZUIJIESHOUBULEDEWENTI。QISHOUZUITAOYANDEDINGDAN:1,BEIZHUMAIDONGXI;2、YOUTANG;3,DADAN。

  SAN、LIYONGCHAPINGRANGWAIMAIDIANQISIHUISHENG

  TONGGUOYONGHUPINGLUNHEHOUTAISHUJU,ZHIDAOZISHENBUZUDEDIFANGJISHIDIAOZHENGYOUHUA。


  WENTI:KAIDIANHOURUHEDAJINGZHENGDUISHOUNI?

  HUIDA:ZHEIGEYAOKANNIZUOSHENMEPINLEI,LIRUPISA:

  1、CHANPINXIFENKOUWEI,LEKAISALIULIANPISA,HUOZHEYIGEPISALIANGKUANKOUWEI。

  2、GUIGE,ZHIQIANDOUSHI9CUNHE12CUNDE,HOULAI6CUNDE,NIYEKEYIZHIJIEMAIBANFEN6CUNPISA,ZHENDUIDANRENYONGHU,RANHOUZAIRANGYONGHUDAPEIXIEGAOMAOLIDEXIAOCHICHANPINZAIZOU,ZHEIYANGBUJINKEDANJIAGAO,LIRUNGAO,ERQIEYONGHUCHIDEGENGFENGFU。


  WENTI:QISHINAXIEWAIMAISHANGJIASHIHEZIPEISONGNI?

  HUIDA:

  1、KEDANJIATEBIEGAO,KEDANJIAYUEGAOSHANGPINGTAICHOUCHENGJIUYUEGAO,ZIPEISONGJIUKEFUGAIZHEIGECHENGBEN。

  2、ZIPEISONGDEFANWEIGENGDA,PEISONGSHIJIANYEGENGZHANG,ZHEIYANGPEISONGDEZIYOUDUGENGGAO。


  WENTI:ZUIJINMEITUANKAITONGLEJIDIANFANXIAN,ZENMESHEDINGCAIHELINI?

  HUIDA:JIDIANFANXIANFENWEILIANGZHONG,YIGESHIANCHANPINJIDIAN,YIGESHIANDANJIDIAN,TUIJIANANDANJIDIAN。

  YINWEICHANPINJIDIAN,YONGHUDIANDEYIDINGSHIZAINIDEZHEIGEJIANGPINCHILILIMIANDECHANPIN,QISHIYONGHUSHIKANBUDAODE,ANDANJIDIANDEFANGSHI,GULIYONGHUZAINIJIADUOXIADAN,SHIFEICHANGHAODEFANGSHI。

  RANHOUFANQUANYEKEYIFANLIANGZHONGQUAN,YIGESHISHANGPINQUAN,YIGESHIFANDAIJINQUAN,JIANYIDAJIAFANYIXIEGAOMAOLIXIAOCHILAIJILIYONGHUXIADAN,TIGAOFUGOULV。


  WENTI:ZUIHOUYIGEWENTI,YIQINGZHIXIA,WAIMAIYAOZENMEZUOCAIHAONI?

  HUIDA:ZHEIGESHIHOUYONGHUDUIYUJIAGESHIBUMINGANDE,TADEMINGANYIJINGSHANGSHENGDAOSHIPINANQUANWENTI,ZHEIGESHIHOUSHANGJIAXUYAOZENMEZUONI?SHOUXIANYAOBASHIPINANQUANDEWENTIJIEJUEDIAO,RANGYONGHUFANGXINDEXIADAN,WOMENXIANLAIKANYIXIAYONGHUDEDIANDANLIUCHENGDAGAIYOUNAXIE。

  1、WAIMAIANXINFANGZAITOUTU,BUMANYIJISUTUIKUANFANGZAITOUTU,BENTULIANXUDUOSHAONIANLAODIANXIEZAITOUTU。

  2、JINDIANHOU,SHEZHIYIGEDINGZHICHANPIN,LIRU,YIWUZHUANXIANGTAOCAN。

  3、PEISONGDESHIHOUGENQISHOUZUOYIGEANQUANFANGHU,CELIANGYIXIATIWEN。

  4、BAOZHUANGDAISHANGZENGJIASHIPINANQUANFENGKOUTIAO,JIYONGHUYIGEANXINDEGANJUE。

  5、ZAIHUDONGPINGLUNQUGAOSUYONGHUWOMENJIADEDONGXIDOUSHIYIJINGXIAODUDE,YUANLIAOYESHIBAOZHENGXINXIANDE,ZHEIYANGYONGHUJIUNENGGOUANXINXIADANQIENENGHAIHUIZAILAILE。

  6、WEILERANGGUKEZHIDAONIJIANAICHADIANDEWEISHENGANQUAN,GUKEXIADANHOUKEYIFAYITIAODUANXINXIJIGUKE,TONGZHITAKEYIZAIZHIBOJIANKANDAOCHANPINZHENGGEZHIZUOGUOCHENG,ZHEIYANGDEXIJIEDADAZENGJIAYONGHUDEXINRENDU。

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